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Jennifer DeRosa is the visionary behind Toto SEO and Toto Coaching. As the founder of Toto SEO, she specializes in offering SEO solutions tailored for small businesses. Through Toto Coaching, she provides an interactive online course, complete with weekly coaching sessions, empowering small businesses and entrepreneurs to craft websites that not only presell their offerings but also foster trust among their clientele.

Jennifer's thirst for knowledge recently led her to complete a course on No Code Artificial Intelligence and Machine Learning at the prestigious MIT University. She's also on her way to becoming the author of "Building DIY Websites for Dummies," a new addition to the renowned "for dummies" series.

Before her current ventures, Jennifer was the driving force behind TechCare, a web development agency she founded and led from 2001 to 2021. Her career also includes consulting roles with industry giants such as Mercedes Benz Credit Corporation, US Surgical, GTE, GE Capital, Unilever, and Calvin Klein.

She is a frequent speaker for WordPress Meetups, SCORE, and others.