Create a Website Everyone is Jealous Of

with the best web design course online.

Are you tired of watching random videos that:

Are too technical?

Are not technical enough?

You can't understand the teacher?

Spend time teaching things you don't need to know?

Don't go in order?

Don't tell you where to start?

Are wasting your time?

Are not explaining why you should do some things?

Don't understand you are not a web developer and you just want to get this website done??!!

You Can Do It!

Build it. Better.

Live Coaching

Seasoned coaches will answer your questions and guide you through everything you need to know in our weekly live zoom sessions.

Easy Web Designing Lessons

Learn web design from scratch and build your own stunning websites after watching easy to understand video lessons on your own time.

Proven Process

Follow a proven process that was developed over the last 23 years to redesign or create your own website. This process makes it easy to build a website correctly.

Where are you stuck?

With the Toto Coaching membership, you will have access all of the following courses:

It's Not You

Who said building a website was easy?

It's Not!

But, that’s the same pitch so many DIY website building platforms are making:

If you just have pro-level tools, you’ll create a pro-level website, automatically. THIS IS FALSE

Even with the best tools in the world, without guidance you are left frustrated, costing you TIME and MONEY.

Build your own website
build own website scratch painting square

Let's be real

If someone bought Picasso’s paintbrush...

would they automatically be able to create a masterpiece?

OF COURSE NOT!  And just because you sign up for a website-building platform doesn't mean you will automatically "know" everything it takes to build a website that will resonate with visitors, sell your products and services, or be found and recommended by search engines like Google!

You have the tools. Now learn to use them like a PRO, with Toto Coaching!


Guided Lessons


Proven Strategies


Amazing Results

You Know What?

At Toto Coaching, we know that you want your business to be a success!

In order to do that

you need an amazing website that will bring in customers, presell your products and services for you, and convert leads.

The problem is

it’s not easy to build a website, no matter what anyone says, which makes you feel lost, frustrated, angry, non-technical, and desperate.

We believe that building websites should be easy, fun, and empowering.

We understand that the tools to build a site are out there, but no one is teaching you how to use them effectively, which is why we created the Toto Coaching courses!

Here's how we do it

  1. Sign up for the classes and begin watching
  2. Follow the steps in order to build a website fast and easily, and come to live coaching with your questions if your program includes live coaching
  3. Launch your amazing website and start making sales.


So, choose a course and enroll today. And in the meantime, start getting excited that you won’t be alone anymore. You can stop procrastinating, feeling frustrated and lost and move forward with building your business instead.

Toto Coaching online classes are different than any courses on web design out there.
Hear why from our customers.


Did you know?


Jennifer DeRosa is the author of

Building DIY Websites for dummies

Preorder now on Amazon here!


“Take the class if you want to develop a quality site, and if you want to learn about making your site visible in the wider world.

Anyone can throw together a few pages on Wix or Weebly.

This is about building an honest-to-goodness website from the ground up.”

- Kelli Carrington

Do you want to know how to create a website that is effective and sells?
Toto Coaching is a guided course for building a DIY website, taught by experts.

Toto Coaching is the
Best Website Online Web Design Courses with Training Videos, Quizzes
and Live Coaching

2023 Stats are in!
Web design for everybody!

Toto Coaching Helped


Students & Businesses
Toto Coaching Worked With


Toto Coaching Presented


Speaking Events

We Guide You

You Build It

New to Web Design? Grow Your Business with a Website that Works

Many DIY small business owners struggle to generate traffic to their self-built websites, often due to a lack of expertise in crucial areas such as SEO, content creation, and design. These websites may fail to attract visitors because they don't rank well on search engines, lack engaging content, or have an unappealing design.


The Toto Coaching Full Web Building and Fast Track Programs are specifically designed to address these issues and help you transform your DIY website into a traffic magnet.


By learning effective SEO strategies, crafting compelling content tailored to your target audience, and creating a visually stunning design, you'll optimize your website to attract more visitors and improve its overall performance.


With the expert guidance provided in the Toto Course, you'll gain the knowledge and skills needed to turn your DIY website into a powerful tool that drives growth and success for your small business. We know you will think it is one of the best web development courses out there!

Save Time Building Your Website and Avoid Frustration


Stop Wasting Time Watching Random Videos

Follow a Proven Path and Successfully Build a Website Yourself

Toto Coaching web design classes and web building classes are for:


Small Business Owners














Offices that want to keep web development in-house


Regular people who want to build a fantastic websites on their own

More customer reviews

One of the Greatest Tech Teachers I’ve Met

Stephanie Miller

Jennifer is bar none, one of the greatest tech teachers I’ve met. We worked with her to do a revamp of our entire technology and web relationship for our business, we expected a skilled provider, but never anticipated what a great educator she was

I Truly Value Her Mentorship

Kristin H.

Jennifer has always been a caring, competent, and friendly professional to work with. I have always been beyond impressed with her willingness to teach me everything she knew and explain technical things in a clear and digestible manner. As a designer and professional, I know from experience that this is a rare quality to find in a business person.  I have worked and collaborated with Jennifer over the last 10 years on custom design projects. Jennifer is a true professional and will always put in her maximum effort with every project and client she works with, making sure to answer and inform her clients with any questions they may have about technology and design. She makes sure to listen to her client’s pain points and addresses them with actionable steps that produce superior results. She has an impressive track record of success with building custom websites, and I truly value her mentorship.

It’s Her Passion!

Michael LeBlanc

I have known Jennifer for over 20 years! From the very beginning, she transformed our business online persona to reflect the most modern trends and more effective strategies so we were better found (and understood) online. Along the way, she taught my staff and I to be empowered. After all, isn’t it better to teach a person to fish instead of catching them their dinner?

Here is what’s best about Jennifer. It’s her PASSION! Whatever she does, she does so with all her energy. She inspires everyone she touches with an infectious love for creating effective websites and naturally self-driven technologies. She also explains things in simple enough terms so all of us could become productive.

When we started with Jennifer we were only 6 employees. Now we are 24. We are grateful for her advice and counsel along the way. I highly recommend Jennifer for anyone looking to up their game in the online realm!

You Can’t Go Wrong in Working With Her!

Whitney Lowe

I have been working with Jennifer for seven years and extremely happy with our service. She has continually provided unique and innovative strategies and solutions for our web development needs. I originally found her with a simple Google search when I was looking into some aspects of search engine optimization or our website. Our company is on the opposite side of the country and not associated with any local search results, so the fact that she came up in the search made me recognize that she knew a great deal about search engine optimization and building good website experiences.

I find her very easy to work with and we have always been able to get immediate responses when we had challenges or problems that needed to be addressed quickly. I am so pleased to see that Jennifer is venturing out into the teaching arena to show other people how to do these things and you can’t go wrong in working with her!

Taught Me How to be Effective With My Website

Jenny Lambrech

Jennifer has taught me how to be effective with my website! It was very important to me that my website look clean and professional and my dessert pictures look sharp and inviting. I learned so much from Jennifer and her company on how to manage uploading pictures and changing text on my site. She is a wonderful and patient teacher while teaching me all the ins and outs of web design. She has insightful ideas and took the time to get to know me and the style I was looking to achieve. Her support team couldn’t be any more attentive! The response time is quick and extremely helpful!

How to do Things Properly

Rob Kurtz

I met Jennifer and her husband at a Techo-Bloc paving block event. They were both very helpful to my landscaping business. Her husband showed me the wide variety of outdoor grilling components I could sell to my clients.

Jennifer and her team completely reworked my website and I get a lot of very positive feedback from this makeover.. They were great to work with and helped me understand how to do things properly while allowing me to use my artistic license. I would highly recommend them.

Incredible in Helping me Learn

Bethany Simmonds

I work for a nonprofit, and Jennifer and her team built the website that we use. Jennifer has been wonderful to work with and has been incredible in helping me learn how to update and make changes to the website!

My Highest Recommendation!

George Bakes

I have been working with Jennifer for over 25+ years. She is exceptional, very thorough and produces a superior product based on your exact specifications. I give Jennifer my highest recommendation!

Removes the Mystery from the Immense World of Website Development and Technology

Caroline Daifotis

People try to do many things themselves, to save time and money; but to be successful, you need good guidance and instruction. This is especially critical in the ever-changing world of digital marketing and website development. In my personal, professional, and civic endeavors, my go-to coach over the last 20 years has been Jennifer DeRosa. Her vast knowledge, teaching style and commitment to her clients is unparalleled. She breaks down complicated tasks into bite size pieces. She removes the mystery from the immense world of website development and technology. She gives clear instruction and usable feedback during the learning process. Her tips have saved me time and frustration on countless occasions. While I like to think of myself as a competent digital communications and website manager, I owe my growing skill set and capabilities to Jennifer and Toto Coaching.

Kept Up With the Myriad of Changes

Richard G. Ryder

Jennifer has always been very patient with us older clients, who don’t have a clue about the inner workings of websites. She has kept up with the myriad of changes that have occurred in the nether world of computers and websites. Back in 1973, while at Cornell, I had trouble learning Fortran programming language. We used Hollerith/IBM (key punched our own) cards!
So much has changed, but Jennifer has kept up with all of it.
She makes things look easy, when they are not.

Highly Recommended

Anthony Corazzini

Excellent experience. Highly recommended. Jen is very knowledgeable and helpful.

Genuinely Interested In Seeing My Business Grow

Lawrence Levy

It was so great working with Toto. It is very apparent they have many years of experience in this field given their depth of knowledge and the clarity with which they are able to explain and instruct. I have very little understanding of tech-related things and am often hesitant take on things myself, but they take you through everything step by step with a lot of patience, which is what I needed. They have the spirit of true teachers, and they are genuinely interested in seeing my business grow. I am very grateful to have worked with them.

Creativity and Technology Know-How

Khristine Carroll

Jennifer’s responsiveness, professionalism, creativity and technology know-how has helped to establish a website and web-based presence which has helped to successfully brand our organization. She is truly gifted and will be a great teacher/coach to others hoping to gain expertise in this field.

Teaching Methodologies Through Explanations

Doug Gunsolley

I have worked with Jennifer for over 10 years. Her teaching methodologies and thorough explanations really take the mystery out of technology. She makes learning accessible and affordable. she has helped our business tremendously over the years. Highly recommend!

Ignite Your Success

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